GALLANT

A savvy marketing executive with three decades of experience working with iconic luxury brands, Dana Hagendorf Feldman seamlessly combines the roles of strategist and executor.

In 2010, Dana founded Gallant, a luxury-marketing agency offering expertise to global lifestyle brands on their marketing strategies, media efforts, and partnership initiatives. Over the past decade, Gallant has been fortunate to partner with Starwood Capital Group (1 Hotel South Beach), Mandarin Oriental Hotel Group (Mandarin Oriental Las Vegas), Highgate Hotels (The Knickerbocker, New York), and Marriott Autograph Collection Projects in Miami Beach and Cap-Haitien, Haiti. Dana has also managed large-scale, mixed-use real estate projects including Brickell City Centre (Miami) and Westfield World Trade Center (New York).

Currently, Dana serves as Vice President of Marketing at Related Companies. She oversees the marketing efforts of Related Urban's restaurants and hospitality assets within its mixed-use developments, including New York City’s newest neighborhood, Hudson Yards. Joint ventures with renowned chefs include José Andrés, Thomas Keller, and Michael Lomonaco. In addition, Dana leads the marketing efforts of WS New York, a food and wine-focused private membership club formed in partnership with Wine Spectator.

Previously, Dana served as Vice President & Chief Marketing Officer at Fontainebleau Miami Beach, where she spearheaded the brand’s global advertising campaign, Famously Fontainebleau, and provided executive leadership of the resort’s global marketing and public relations activities, including three AAA Four-Diamond restaurants: Scarpetta, Gotham, and Hakkasan, as well as the 40,000 square-foot spa, Lapis.

Earlier in her career, Dana was Vice President of Marketing for Audemars Piguet North America, the Swiss luxury watch manufacturer, where she oversaw marketing for the U.S. corporate office and a network of nearly 50 retailers. Additionally, she directed the global marketing strategy for St. Regis Hotels & Resorts Worldwide, where she was instrumental in the St. Regis openings in Bora Bora, San Francisco, and Fort Lauderdale. Dana began her career at BMW, developing the marketing strategy for BMW’s North American flagship center, including the MINI Cooper’s launch in the United States.

Dana earned an MBA from The Kellogg School of Management at Northwestern University and a BS with Honors from Cornell University.

She currently serves as Alumni Vice-President of her Cornell class and was selected to join the President’s Council of Cornell Women. In addition, Dana was recently nominated to join the Alumni Association Board of Directors for Cornell University’s College of Agriculture & Life Sciences. She resides in Larchmont, New York with her husband and two step-children.